EASI Demographic Data Professional Report

Pro Report
Pro Report includes all of the geography and census variables provided in the Starter Report package, PLUS all of the following:

Demographic Variables:
(4/1/2000, 1/1/2005, 1/1/2010)

Population

Population, Male Median Age MALMEDAGE
Population, Males Aged 0 to 5 Yrs MP_0_5
Population, Males Aged 6 to 11 Yrs MP_6_11
Population, Males Aged 12 to17 Yrs MP_12_17
Population, Males Aged 18 to 24 Yrs MP_18_24
Population, Males Aged 25 to 34 Yrs MP_25_34
Population. Males Aged 35 to 44 Yrs MP_35_44
Population, Males Aged 45 to 54 Yrs MP_45_54
Population, Males Aged 55 to 64 Yrs MP_55_64
Population Males, Aged 65 to 74 Yrs MP_65_74
Population, Males Aged 75 to 84 Yrs MP_75_84
Population, Males Aged 85 Years and Older MP_85P
Population, Female Median Age FEMMEDAGE
Population, Females Aged 0 to 5 Yrs FP_0_5
Pop., Females Aged 6 to 11 Yrs FP_6_11
Pop., Females Aged 12 to17 Yrs FP_12_17
Pop., Females Aged 18 to 24 Yrs FP_18_24
Pop., Females Aged 25 to 34 Yrs FP_25_34
Pop., Females Aged 35 to 44 Yrs FP_35_44
Pop., Females Aged 45 to 54 Yrs FP_45_54
Pop., Females Aged 55 to 64 Yrs FP_55_64
Pop., Females Aged 65 to 74 Yrs FP_65_74
Pop., Females Aged 75 to 84 Yrs FP_75_84
Population, Fem. Aged 85 Years and Older FP_85P

Households

Housing, Median Rent ($) MEDRENT
Housing, Median Value Owner HHs ($) MEDVALOCC
Household Income, Total ($000) TOTHHINC
Household Income, Median ($) MEDHHINC
Household Income, Average ($) AVGHHINC
Household Income, Per Capita ($) PERCAPINC
Households with Income Less than $15,000 HHL15
HHs with Income $15,000 to $24,999 HH15_25
HHs with Income $25,000 to $34,999 HH25_35
HHs with Income $35,000 to $49,999 HH35_50
HHs with Income $50,000 to $74,999 HH50_75
HHs with Income $75,000 to $99,999 HH75_100
HHs with Income $100,000 to $124,999 HH100_125
HHs with Income $125,000 to $149,999 HH125_150
HHs with Income $150,000 to $199,999 HH150_200
HHs with Income $200,000 and Over HH2OOP

Quality of Life Variables from Easy Analytic Software, Inc.
(2002)

1 Aggravated Assault Index
(US Avg=100; A=High)
ASSAULT
2 Annual Ave Temperature (Degrees) AVETEMP
3 Annual Cooling Degree
Days (Tot Degrees > 65)
COOLDAYS
4 Annual Heating Degree Days
(Tot Degrees < 65)
HEATDAYS
5 Annual Maximum Average
Temperature (Degrees)
MAXTEMP
6 Annual Minimum Average
Temperature (Degrees)
MINTEMP
7 Average Annual
Precipitation (Total Inches)
ANNULRAIN
8 Average Annual Snowfall
(Total Inches)
ANNULSNOW
9 Burglary Index
(US Avg=100; A=High)
BURGLARY
10 Earthquake Movements (Land
Movement Probability) Index
EARTHQKE
11 EASI Quality of Life
Index (US Avg=100)
EASIQLIFE
12 EASI Total Crime Index
(US Avg=100; A=High)
EASICRIME
13 EASI Weather Index (US Avg=100) EASIWETHI
14 Forcible Rape Index
(US Avg=100; A=High)
RAPE
15 Forcible Robbery Index
(US Avg=100; A=High)
ROBBERY
16 Larceny Index
(US Avg=100; A=High)
LARCENY
17 Mean Number of Days
Clear (Out of 365 Days)
CLEARDAYS
18 Mean Number of Days Snow
(Of 365 Days)
SNOWDAYS
19 Mean Sky Cover
(Sunrise to Sunset - Out of 10)
SKYHOURS
20 Motor Vehicle Theft Index
(US Avg=100; A=High)
CARTHEFT
21 Murder Index
(US Avg=100; A=High)
MURDERS
22 Percent of Possible Sunshine PRCNTSUN

Consumer Price Index
(2002)

1 All Items - CPI (1982-84) CPIALL
2 Apparel CPI APPARELCPI
3 Education and Communications CPI EDUCCPI
4 Food and Beverages CPI FOODCPI
5 Other Goods and Services CPI OTHRGDSCPI
6 Housing CPI HOUSINGCPI
7 Medical Care CPI MEDICALCPI
8 Recreation CPI RECREATCPI
9 Transportation CPI TRANSPOCPI

Retail Sales, Store Groups, and Food Service
(1997, 2002, 2007)

1 Total Retail Sales (including
Food Services) ($000)
R_TOTSALES
2 Building Materials and Garden
Store Sales ($000)
R_BMGARDEN
3 Clothing and Accessories
Store Sales ($000)
R_CLOTHING
4 Electrical and Appliances
Store Sales ($000)
R_ELECTAPP
5 Food and Beverage
Store Sales ($000)
R_FOODBEVG
6 Food Services ($000) R_FOODSERV
7 Gasoline Stations Store Sales ($000) R_GASOLINE
8 General Merchandise Store Sales ($000) R_GENMERCH
9 Health and Personal Care
Store Sales ($000)
R_HEALTHPC
10 Home Furnishings
Store Sales ($000)
R_FURNHOME
11 Miscellaneous Store Sales ($000) R_MISC
12 Motor Vehicles Store Sales ($000) R_MOTORVEH
13 Nonstore Purchases Sales ($000) R_NONSTORE
14 Sporting Goods Store Sales ($000) R_SPORTGDS

General Employment (by Place of Work)
(Mid-March 2001)

1 Employees, Total (by Place of Work) NAICS_T_EMP
2 FORESTRY, FISHING, HUNTING, AND
AGRICULTURE SUPPORT (emp)
NAICS11EMP
3 MINING (emp) NAICS21EMP
4 UTILITIES (emp) NAICS22EMP
5 CONSTRUCTION (emp) NAICS23EMP
6 MANUFACTURING (emp) NAICS31EMP
7 WHOLESALE TRADE (emp) NAICS42EMP
8 RETAIL TRADE (emp) NAICS44EMP
9 TRANSPORTATION &
WAREHOUSING (emp)
NAICS48EMP
10 INFORMATION (emp) NAICS51EMP
11 FINANCE &INSURANCE (emp) NAICS52EMP
12 REAL ESTATE &RENTAL &
LEASING (emp)
NAICS53EMP
13 PROFESSIONAL, SCIENTIFIC &
TECHNICAL SERVICES (emp)
NAICS54EMP
14 MANAGEMENT OF COMPANIES
&ENTERPRISES (emp)
NAICS55EMP
15 ADMIN, SUPPORT, WASTE MGT,
REMEDIATION SERVICES (emp)
NAICS56EMP
16 EDUCATIONAL SERVICES (emp) NAICS61EMP
17 HEALTH CARE AND SOCIAL
ASSISTANCE (emp)
NAICS62EMP
18 ARTS, ENTERTAINMENT
&RECREATION (emp)
NAICS71EMP
19 ACCOMMODATION &
FOOD SERVICES (emp)
NAICS72EMP
20 OTHER SERVICES (EXCEPT PUBLIC
ADMINISTRATION) (emp)
NAICS81EMP
21 AUXILIARIES (EXC CORP, SUBSIDIARY
&REGIONAL MGT) (emp)
NAICS95EMP
22 UNCLASSIFIED ESTABLISHMENTS
(emp)
NAICS99EMP

General Establishment (by Place of Work)
(Mid-March 2001)

1 Establishments, Total
(by Place of Work)
NAICS_T_EST
2 FORESTRY, FISHING, HUNTING, AND
AGRICULTURE SUPPORT (est)
NAICS11EST
3 MINING (est) NAICS21EST
4 UTILITIES (est) NAICS22EST
5 CONSTRUCTION (est) NAICS23EST
6 MANUFACTURING (est) NAICS31EST
7 WHOLESALE TRADE (est) NAICS42EST
8 RETAIL TRADE (est) NAICS44EST
9 TRANSPORTATION &
WAREHOUSING (est)
NAICS48EST
10 INFORMATION (est) NAICS51EST
11 FINANCE &INSURANCE (est) NAICS52EST
12 REAL ESTATE &RENTAL &
LEASING (est)
NAICS53EST
13 PROFESSIONAL, SCIENTIFIC &
TECHNICAL SERVICES (est)
NAICS54EST
14 MANAGEMENT OF COMPANIES
&ENTERPRISES (est)
NAICS55EST
15 ADMIN,SUPPORT, WASTE MGT,
REMEDIATION SERVICES (est)
NAICS56EST
16 EDUCATIONAL SERVICES (est) NAICS61EST
17 HEALTH CARE AND SOCIAL
ASSISTANCE (est)
NAICS62EST
18 ARTS, ENTERTAINMENT &
RECREATION (est)
NAICS71EST
19 ACCOMMODATION &FOOD
SERVICES (est)
NAICS72EST
20 OTHER SERVICES (EXCEPT PUBLIC
ADMINISTRATION) (est)
NAICS81EST
21 AUXILIARIES (EXC CORP, SUBSIDIARY
&REGIONAL MGT) (est)
NAICS95EST
22 UNCLASSIFIED
ESTABLISHMENTS (est)
NAICS99EST

Custom Profiles from Easy Analytic Software, Inc.
(2003 estimates)

1 Above Average Education AB_AV_EDU
2 Apartments (20 or more units) APT20
3 Available Renting Units RENTAL
4 Pre-School Population PRESCHL
5 Below Average Education BEL_EDU
6 Blue Collar Employment BLUE_EMPL
7 Born in America BORN_USA
8 Expensive Homes EXP_HOMES
9 Few Teens NO_TEENS
10 House for Sale FOR_SALE
11 Arm Forces ARMFORCE
12 Large Families LARGE_FAM
13 Long Time Residents NO_MOVE
14 Lots of Cars MANY_CARS
15 Median Age MED_AGE
16 Median Income MED_INC
17 No Cars NO_CAR
18 Not in Labor Force NO_LABFOR
19 Old and Wealthy Households RICH_OLD
20 Old Homes OLD_HOMES
21 New Homes NEW_HOMES
22 Recent Movers RECENT_MOV
23 Retired RETIRED
24 Service Employment SERV_EMPL
25 Subway or Bus to Work SUB_BUS
26 Trailer Park City TRAILER
27 Unattached UNATTACH
28 Unemployed UNEMPL
29 Very Asian ASIAN_LANG
30 Very Wealthy Asians RICH_ASIAN
31 Very Wealthy Blacks RICH_BLK
32 Very Wealthy Families RICH_FAM
33 Very Wealthy Hispanics RICH_HISP
34 Very Wealthy Households VERY_RICH
35 Very Wealthy Non Families RICH_NFAM
36 Very Wealthy Whites RICH_WHT
37 Very Spanish SPAN_LANG
38 Work at Home WORK_HOME
39 Young and Wealthy Households RICH_YOUNG

Custom Sales/Other Indices from Easy Analytic Software, Inc.
(2003 estimates)

1 Amusement Index AMUS_INDX
2 Bargain Seekers Market BARGINS
3 Culture Index CULT_INDX
4 Education Index EDU_INDX
5 Higher Priced Product Market EXP_PROD
6 Luxury Priced Product Market LUX_PROD
7 Medical Index MEDI_INDX
8 Mortality Index (All Causes) MORT_INDX
9 Religion Index RELIG_INDX
10 Restaurant Index REST_INDX

General Consumer Expenditures
(2002)

1 Total Consumer Expenditures
($000)
ANNEXP
2 Alcoholic beverages ($000) ALCOHBEV
3 Apparel and services ($000) APPAREL
4 Boys, 2 to 15 ($000) BOYS
5 Cash contributions ($000) CASCONTR
6 Cereals and bakery products ($000) CEREALBAKE
7 Children under 2 ($000) CHILDRN
8 Dairy products ($000) DAIRY
9 Drugs ($000) DRUGS
10 Education ($000) EDUCATION
11 Entertainment ($000) ENTERTAIN
12 Fees and admissions ($000) FEESADM
13 Floor coverings ($000) FLOORCOVER
14 Food ($000) FOOD
15 Food at home ($000) FOODHOME
16 Food away from home ($000) FOODAWAY
17 Food on out-of-town trips ($000) FOODOUT
18 Food prep (consumed out of town)
($000)
FOODOUT_C
19 Footwear ($000) FOOTWEAR
20 Fruits and vegetables ($000) FRUITVEG
21 Furniture ($000) FURNITURE
22 Gasoline and motor oil ($000) GAS
23 Girls 2 to 15 ($000) GIRLS
24 Health Care ($000) HEALTH
25 Health insurance ($000) HEALTHINS
26 Household furnishings and equip
($000)
HOUSEFURN
27 Household operations ($000) HOUSEOPER
28 Household textiles ($000) HOUSETEXTL
29 Housekeeping services ($000) HOUSEKEEP
30 Housing ($000) HOUSING
31 Major appliances ($000) MAJORAPPL
32 Medical services ($000) MED_SERVE
33 Medical supplies ($000) MEDSUPP
34 Men and boys ($000) MENBOYS
35 Men, 16 and over ($000) MEN16PLS
36 Miscellaneous household equip
($000)
MISCHHEQ
37 Nonalcoholic beverages ($000) NONALBEV
38 Other apparel products and services
($000)
OTHRAPP
39 Other entertainment supplies ($000) OTHR_ENT
40 Other vehicle expenses ($000) OTHRVEH
41 Personal care products, services
($000)
PERSCARE
42 Personal insurance and pensions
($000)
PERSINS
43 Pets, toys, and playground equip
($000)
PETSTOYS
44 Public transportation ($000) PUBTRANS
45 Reading ($000) READING
46 Small appliances ($000) SMAPPL
47 Television, radios, sound equip
($000)
TELERAD
48 Tobacco products, supplies ($000) TOBACCO
49 Transportation ($000) TRANSPORT
50 Vehicle purchases (net outlay)
($000)
VEHPURCH
51 Women, 16 and over ($000) WOMEN16
52 Women's and girls ($000) WOMENGRL